Your Step-by-Step Guide to Lasting Fat Loss After 40

In today’s deep dive, I’m breaking down the science of menopause belly fat and sharing game-changing strategies that actually work. As women enter perimenopause, the triple threat of low estrogen, elevated insulin, and high cortisol creates the perfect storm for accumulating dangerous visceral fat around our organs. But armed with the latest research, I’m revealing why your daily movement patterns matter more than you think, the surprising impact of protein timing on fat loss, and how simple strategies like cold exposure can help activate fat-burning pathways. I’m also sharing critical insights about hormone replacement therapy and why it could be the missing piece in your metabolic puzzle. If you’re ready to understand and tackle menopause belly fat with science-backed solutions that work, this episode is your roadmap to success.

What you’ll learn:

  • The crucial difference between subcutaneous and visceral fat, and why location matters for your health
  • How the triad of hormones (estrogen, insulin, and cortisol) impacts belly fat storage during menopause
  • The science-backed sweet spot for HIIT training that specifically targets visceral fat
  • Why protein timing and amount can make or break your fat loss efforts
  • The surprising connection between hydration, stress, and your body’s fat-storing mechanisms

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Resources Mentioned in this episode

7-Day Eat Protein First Challenge

Oxiline bioimpedance scale

Kooru Cold Plunge: use code JJVIP500 for $500 off

Download my free Resistance Training Cheat Sheet

Sunlighten Sauna: use promo code JJVIRGIN when requesting pricing information for $600 off

Download my FREE Best Rest Sleep Cheat Sheet

Tape Measure

TRX Resistance Training Equipment: Free Shipping on all orders $99+

Dry Farm Wines

Study: Visceral Fat: What Is It?

Study: Adipose tissue in health and disease

Study: Adipose Tissue Distribution, Inflammation and Its Metabolic Consequences, Including Diabetes and Cardiovascular Disease

Study: Is the goal of 12,000 steps per day sufficient for improving body composition and metabolic syndrome? The necessity of combining exercise intensity: a randomized controlled trial

Study: Physical activity and healthy ageing: A systematic review and meta-analysis of longitudinal cohort studies

Study: Physical Activity

Study: Body Fat Percentage

Study: A reduced ratio of dietary carbohydrate to protein improves body composition and blood lipid profiles during weight loss in adult women.

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Click Here To Read Transcript

 

 Menopause belly fat doesn’t stand a chance against the step by step strategies I’m going to tell you about in this video. So let’s talk about the easiest, most effective ways you can get rid of this. Fast. So first of all, what is menopause belly fat? Why is it so bad? Because the reality is not all body fat is created equal.

There’s a couple different types. There’s subcutaneous fat. That’s what we know. It’s the pinch and inch fat. Then there’s the hidden fat. This is the visceral adipose tissue. And there’s also intramuscular fat. I’m really going to talk about visceral adipose tissue though, because that’s that fat around.

And this is the worst fat of all because it is strongly linked with a higher risk of all sorts of serious health conditions, like type 2 diabetes and heart disease and stroke, because it’s so Basically an indicator of insulin resistance and inflammation. It’s this metabolically active fat that really influences insulin.

And by the way, it also has a bunch of receptors for cortisol too. So when you have a bunch of fat in your internal organs, you will start to become insulin resistant. It, it then messes up your fat burning signaling and overall. So, we gotta get a handle on it. Now, first let’s talk about why it happens.

And if you noticed that as you started to go into perimenopause, this started to show up, and you thought maybe you were seeing things, you’re not crazy. This is clearly, uh, Because one of the big risk factors is this low estrogen. When estrogen starts to decline, not only are we losing muscle, which as we know that muscle is really important for insulin sensitivity, and that you need estrogen, it really helps build muscle, but also lower estrogen means higher insulin and higher inflammation.

So there’s one big problem. You also heard about insulin resistance. Two hormones really can drive you to gain more fat around your waist. Insulin. And cortisol. And again, there are actually cortisol receptors around in your visceral adipose tissue, so it makes it even easier for you to store more fat here.

And when cortisol’s up, blood sugar’s up. And when blood sugar’s up, then insulin’s got to come up. So you can see all these things play together. And when estrogen drops, it makes it harder. Estrogen acts as a counterbalance for cortisol. So if estrogen drops, it’s easier for cortisol to shoot up. So That triad of low estrogen, elevated insulin, elevated cortisol is like a, you know, it’s a triple threat for putting on visceral adipose tissue.

Then you add fuel to the fire by adding in a little bit of wine at night, maybe having some ultra processed foods, something high in fructose, and then maybe you’re doing that at 10 o’clock at night. That’s like, All that stuff is just compounding the problem. All right, so how do you know if you have it?

You probably are like, I know I have it, but I really am a big believer in measuring things so that we can track it. So let’s talk about how you can really see it. First off, if you do a DEXA scan, and if you haven’t done one, please, please, please, please go do a DEXA scan. I think this is something that we should really be doing in our teens to start with to see our bone mineral density.

But once we start heading into perimenopause, at least annually, get that DEXA done. And bone mineral density is like the least important to me in this, because if we’re focusing on muscle mass, You know, bone mineral density is a lagging indicator of not having enough, but the big thing you’re going to see from the DEXA scan is you’re going to see not just your skeletal muscle mass, and that’s super important, but you’re going to see your body fat, but more importantly, where that body fat’s located.

And this is how you can really see that visceral adipose tissue. So it’s going to tell you how much you have. You basically want to make sure that you have 10 percent of less. So your total body fat, let’s say that you have 30 pounds of body fat. Then you’d want to have three pounds or less of visceral adipose tissue.

Here’s the reality though. You want your visceral adipose tissue to be as close to zero as possible. And yes, you can get it there. Now at home, you can use a bio impedance scale and they’re going to give you a guesstimate of that visceral adipose tissue. But truthfully at home, the best thing for you to do is a waist measurement and to monitor your waist.

And so monitor your waist once a week. I love this Bluetooth tape measure that I found. I will put the information in the show notes on it because basically you can take your waist and your hip measurements and it will report to your phone. So once a week do this. And this is a great way to really monitor what’s going on.

All right, now that you know how much you have, let’s talk about how to release it. And the reality is, no mental sit ups are going to help you here. You cannot spot reduce it, but you can target going after it. And here’s what you’re going to do. First of all, move. All right, you knew I was going to say this.

And activity itself. Is going to increase your overall calorie spend. So that’s nice. Although we know that a bigger indicator, bigger way to really lose fat. It’s going to always be diet first, but I’m going to talk you through what I want you to focus on because there are some things that really target visceral adipose tissue.

So first of all, Moving more throughout the day, but really making sure that you’re getting your steps in. So this was a crazy study that looked at taking 12, 000 steps a day. Now remember 8, 000 sort of your floor for how many steps you want to get in a day. Okay. Think of 8, 000 as your floor. More is better.

More is better. So goal of 12, 000 would be fabulous. So they did a 2019 study that was published in the BMC Public Health and they looked at how walking 12, 000 steps a day could affect your body shape and your metabolic health. And they looked at this in obese college students and side note on this, I remember when An obese college student was going to be an anomaly.

And now you look at 40 percent of the population, the adult population is obese. Like this, something is wrong, clearly. So they divided these participants into three groups. So that one group was just walking 12, 000 steps a day. Another group added in three days a week, they added in some intensity. So one group 12, 000 steps every day, the other group three days a week, add some intensity.

And then there was a third group that like, don’t change anything. And then they used a tracking device, a smartwatch, and they did this for eight weeks. So first off, there was no significant difference in the daily steps between those two walking groups, but here’s where it gets fun and interesting. The group that included that intensity, the brisk walking, saw notable improvements in their hip size and their visceral fat.

They also had better levels of good cholesterol, lower fasting blood sugar, and triglycerides, and that is all indicators of insulin sensitivity. And the group that was walking only didn’t have those changes. So what do we, what do we do with this information? You’re wondering. First of all, let’s say 8, 000 is our floor, more is better.

And what I’d love you to do is start to add some intensity into that. How can you do that? Well, I live in Florida, so I mean I can, I can up my speed. But what I do here, since I don’t have hills, is I throw on a rucking vest. And I love this so much for us because it’s such a great thing too for. Bone mineral density.

So how about you’re doing your walking every day because it’s like flossing your teeth. It’s non negotiable, right? And then a couple times a week you throw on a rucking vest. You start with 10 pounds and you build up from there. All right, now I’m going to share another study and this was from the Journal of Sport and Health Science.

It was March 2024. And this is why I always start, before I tell people what I want them to do at the gym, I always start with, like, let’s get some walking going, because what this study found was that prolonged daily sitting time was associated, I know this is not a shocker, with higher total trunk, uh, total and trunk fat percentages.

So, truncal fat, visceral adipose tissue. While sufficient physical activity was associated with lower total, Body fat and trunk fat percentages. And here’s what the, the real issue was. It was the combination of prolonged sitting and no physical activity that was associated with the highest. Total and trunk body fat percentages.

So the important takeaway here is that don’t think that you can go to the gym 30 minutes a day and then sit for the rest of the day and make this all work. And that is why when I’m doing exercise prescription, the first thing I do is say, let’s make sure you’re getting in your steps every day. Then let’s add some intensity to the steps.

And then. We’re going to talk resistance training and HIIT, but I want to focus on HIIT here, high intensity interval training, because what we know about high intensity interval training or HIIT sessions is that they like target visceral adipose tissue. So here was a 2018 meta analysis. It was published in Sports Medicine.

It was aimed at evaluating the effectiveness of HIIT. and reducing total body fat along with abdominal visceral adipose tissue. And it looked at adults who were either normal weight or they were overweight or obese. And what they did was looked at 39 different studies with 617 participants that the average age was about 40 years and 52 percent were female.

Here’s what they found. It’s so amazing. Hit significantly lowered it. Total abdominal and visceral fat. And the sweet spot was hit training somewhere in the 70 to 90 percent of maximal heart rate. And it significantly went after visceral adipose tissue. So I’m going to give you a couple of ways that I love to do HIIT for this.

I think that doing just 10 bouts, this is 20 minutes, of one minute on, one minute off. So you get, get on whatever you like. It could be a stairmaster, a treadmill, an elliptical, a bike, doesn’t matter. One minute easy, one minute hard. One minute easy, one minute hard. And when I say hard, it’s hard. Hard as you can go for that minute.

It’s not a sprint, but that’s about 90%. Another thing that you could do is do more like a Tabata style where you do 20 seconds hard, 10 seconds easy. 20 seconds hard, 10 seconds easy. So, doesn’t matter which way you do this, you just gotta do it. And once you’ve gotten your walking and your hit, the other thing that can be helpful here, of course, is resistance training.

Why? Because resistance training is going to add muscle, and muscle is the fastest way to start restoring that insulin sensitivity. And remember, we’ve got issues with insulin sensitivity if we’ve got more of that visceral adipose tissue. The other shout out that I like for both HIIT and resistance training is they can also help improve cortisol.

So, remember those things that we had to worry about? Low estrogen, high Insulin resistance, high insulin, high cortisol. So these all can contribute there. All right, let’s flip over to food. And when I think about food, I’m always going to say, eat protein first. You kind of, if you’ve been following me around, at all, you go, she’s going to say, eat protein first.

Well, there’s a reason. There was a 2003 clinical trial that was published in the Journal of Nutrition. It looked at how different diets, one higher in protein and lower in carbs, compared to a more traditional high carb diet. They looked at those for women trying to lose weight and they had 24 women.

They were age 45 to 56. That’s like, you know, the most challenging time, right? And they were all overweight. So half of the women followed a diet that had 68 grams of protein daily. It’s kind of the average of what women do. And the other half followed a diet that was 125 grams of protein daily. Now, Both the diets were matched for calories and matched for fat.

Here’s what happened. So same amount of calories, same amount of fat, just the difference was protein and carbs, right? After 10 weeks, the group that was on that higher protein diet lost slightly more weight. So, they lost 7. 53 kilograms and the other group 6. 96 kilograms, so it was like just a little bit more, but that’s not the cool part.

The weight lost by the higher protein group was mainly fat, while the other group lost some lean muscle. Okay, that is like a news flash. That’s super important. So by increasing, basically they double the protein, they were able to hold on to their muscle and just lose fat. And the low protein group lost muscle and fat.

Now, both of them had better cholesterol levels, but that higher protein group had big decreases in triglycerides, whereas the other one, Didn’t. So what does this suggest? That increasing your protein intake while cutting back on carbs could be better for losing this visceral adipose tissue. Not really a newsflash so much, but this is why I want you to swap out some of your carbs and get that protein.

Think one gram per pound of target body weight. Okay, eat protein first.

And not only, here’s what’s cool when you eat protein first. Not only is it going to help here with that visceral adipose tissue, but we also know that protein is more thermic, so it’s going to help burn more calories, burn more calories than if you’re eating carbs or fat, you’ve got better satiety, and you’ve got better satisfaction.

You’ll get rid of some of those cravings, especially the cravings for fructose or ultra processed foods or alcohol. Here’s the reality with those. So what do we know about fructose? Fructose can actually start to perturb insulin sensitivity as well and can help you store more fat around your gut. And a lot of ultra processed foods, what are they?

They’re damaged fats and fructose. So we want to watch the ultra processed foods, which we know have a low thermic effect and are built to make you want more and overeat. In fact, what we see with people who eat a higher ultra processed food diet, they tend to eat 500 more calories per day. Now the other one is alcohol.

We know alcohol causes more visceral adipose tissue, too. So just be aware of all of these and swap them. Swap out the ultra processed foods, the higher fructose things like agave, right? Swap those things out for polyphenol rich, high fiber foods that are going to heal your microbiome. Now, why am I picking on ultra processed foods so much?

Well, ultra processed food, again, is associated with eating more, right? And also increasing your VAT fat. In fact, don’t take my word for it. There’s a randomized controlled trial in the Journal of Clinical Nutrition that talked about ultra processed food. I’m stuck again. So that’s, okay. So this study looked at the contribution of ultra processed foods in visceral fat deposition and other adiposity markers.

So they had 1, 485 Spanish men and women. They were age 55 to 75 and they did body count measurements and they also did a fruit food frequency questionnaire. Now I will tell you those are like Kind of lame. They did this at the beginning, six months and 12 months. Most people, if you ask them what they ate yesterday, they can’t really remember or they have selective memory, but it’s the best we got.

So here’s what they found from this. So they categorized the food by the degree of processing and they also looked at fat fat. They looked at what’s called android to gynoid fat. So really, are you more apple or more pear shaped? And then total body fat. And what they found was that at baseline, the average, um, there was an average intake of 8 percent at ultra processed food of, at baseline, and that when they increased their ultra processed food, By 10%, they had more visceral adipose tissue and more overall fat.

And then again, of course, we also know, as I mentioned earlier, that when you eat all the processed food, you tend to eat more. In fact, what the research shows is that we tend to eat about 500 calories more a day and it, all the processed food, has a lower thermic effect. So that’s problematic. Now one more piece to this puzzle.

is hydration. And hydration is interesting because even being mildly dehydrated, like one percent hydration, which we know we can’t tell if we’re dehydrated. Like by the time you’re thirsty, you’re dehydrated. Um, little bits of dehydration actually raise cortisol. Remember, cortisol is one of those things that makes you store more fat around your waistline and can slow your metabolism down a bit.

It turns out we have something That I learned from Dr. Rick Johnson called a fructose switch, which means if you’re mildly dehydrated, your body frees up glycogen, that’s carbohydrates that have been stored in your liver, frees them up, converts them to fructose, and then stores them as fat so that you will have fat there you.

And you’ll be able to use it in times of severe dehydration to release water. Because when you burn fat, you release water. It’s called the fructose switch. So mild dehydration, not much, can do this. So make sure you’re staying well hydrated. And that’s another big benefit of a bio impedance scale is it’s looking at total body water.

It will tell you if you’re dehydrated. So I talked about tracking with that. The other thing that I want you to do is just track your overall food and If you are not dropping that body fat, consider doing a little caloric restriction and possibly some intermittent fasting. And here’s how I like to do this.

The first thing I have you do is track what you’re eating, making sure you’re optimizing your protein, you’re getting in those non starchy vegetables, and Then I start going, all right, let’s eat, start eating one to two hours after waking up in the morning. Stop eating two to four hours before bed, ideally three hours or more, and start there.

Kick out the snacks, eat your breakfast, lunch, and dinner. And then big thing, of course, is cutting that late night eating. It really messes with your blood sugar, right? So that’s the first thing. You might find that that’s enough, especially with upping your protein. But if you’re not then seeing that change in your visceral adipose tissue, consider doing a 25 percent caloric restriction five days a week.

It’s a cycling caloric restriction. I learned this from Dr. Bill Campbell. So you take your average of what you’re eating, because you’ve now been tracking for a week or two, and take the average. Don’t take one day, take an average over the week and cut it five days a week by 25%. And that might be as simple as going, you know, I’m just going to push my breakfast to three hours after I wake up and I drop my dinner to a little bit earlier and just have like two meals.

That could be an easy way to pull it off, right? And just do that. Super easy. Now, next thing, I have to talk about sleep and stress because cortisol is such a big player. First of all, one poor night of sleep. So, ideal sleep is somewhere between seven and nine hours. I’m right there at like an eight and a half er.

And one poor night of sleep for you, and that means not getting good quality sleep. Because it’s not just how long you’re in bed, it’s how well you’re sleeping. But just a little bit of poor sleep causes insulin resistance. In fact, we know that sleep restriction and sleep deprivation causes insulin resistance.

Now, Of course, higher insulin means it’s easier for you to store fat around your waistline, and by the way, one more night of sleep, you’re also hungrier. So, it’s a bad combination. Also, we got to look at your overall stress because chronic stress means chronically elevated cortisol, which of course is going to elevate blood sugar leading to insulin resistance, but it also elevates cortisol, which is going to lead to more visceral adipose tissue.

Now likely you can’t get rid of the source of chronic stress. If you could, that’s the easiest and more realistic thing is What do you need to do to be able to handle that level of stress? Having been around a lot of high performers in my lifetime, it’s not that they don’t have the stress, it’s that they’ve learned how to tolerate higher and higher levels of stress.

And this is why I love exercise, because that’s what exercise teaches you to do. That’s what lifting heavy things, that’s what doing high intensity interval training teaches your body to do. How to handle hard things and recover, right? So, really important because we’ve got to be able to handle cortisol and we’ve got to become more insulin sensitive.

To combat this visceral adipose tissue. And I’m going to give you a little bonus point one, and that’s cold exposure. Cold exposure is super cool because what it can do is basically take that white fat, beige it, which makes it easier to burn. I’m not going to get too into the weeds on white fat, beige fat, brown fat, but know that brown fats, this fat that’s very easy to burn, and you can take your white fat when you get cold.

It tends to target right into the visceral adipose tissue and make it easier to burn. So I do a cold exposure couple days a week in the morning. I don’t do it after I work out because I don’t want to block muscle protein synthesis, but a couple days a week I do 10 minute hot sauna and then I hate it. I get my cold plunge and I do it for generally two to four minutes at about 50 degrees because after talking to Dr.

Stacey Sims I realized I didn’t have to make it super freezing cold like my husband does and so I make it 50 degrees two to four minutes. One other thing that can be super helpful here is looking at doing bio identical hormone replacement therapy. Because remember the role of estrogen. Estrogen is going to help us build muscle.

We always think testosterone, but for women, estrogen is huge for building muscle. Estrogen is huge as an anti inflammatory. So it’s anabolic. It’s an anti inflammatory, right? And when your estrogen drops, your metabolic rate is going to drop a little too. So it can make a huge difference To do bio identical hormone replacement therapy with a doctor well trained in menopause.

And we will put, um, some resources for that in the show notes as well, because hormone balance is so crucial for losing menopause belly fat. Now, these strategies here, these can help you set that foundation for smooth sailing. But again, hormone replacement therapy, is its own huge topic and this deserves a closer look.

 


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