How to Use Memory Engineering to Change Your Life for the Better
New York Times bestselling author Dr. Alexander Loyd is an expert in healing the source issues underlying illness and disease. In today’s podcast episode, Dr. Alex reveals how his groundbreaking Memory Engineering techniques can help you reshape problematic memories and feel better, changing your life for the best version of you!
Listen as Dr. Alex shares the inspiration behind his upcoming book, The Memory Code, as well as how fear-based memories can stand in the way of optimal wellness and hinder your starting to feel better about your everyday life.
Dr. Alex also explains the three problems he had to solve in order for Memory Engineering to work, plus he reveals how to start incorporating this incredible method into your routine so you can redefine your memories and feel better again.
Find out how to start healing your mind and your body today!
Freebies From Today’s Episode
Mentioned in this episode:
JJ Virgin: [00:00:00] Hey, Hey, it's JJ. And today we are going to be talking about something we don't normally talk about. And this all came up because my son grant was struggling with some, like, just memories. Creating anxiety and anger. And I met a very cool guy, Dr. Alex Lloyd and Dr. Alex Lloyd is a New York times bestselling author.
He's the author of the healing code, love code. And now the memory code that came out of his belief that almost every health problem has an underlying non-physical issue, which is a source and potential solution to that problem. And I bring that up because you know, all of us here, we're talking about what to eat and how to exercise and sleep, but there may be more going on.
From some memories that are getting in the way. And that's why I wanted to have Dr. Alex on today. He has been featured on NBC, ABC, [00:01:00] CBS, Fox, and PBS, and is an expert in healing, the source issues, underlying illness and disease, his books have been number one bestsellers in seven countries, and now they are in 30 different languages and are in 42 countries.
Plus he did a PBS special on healing. And really about getting to the source of the problem rather than managing symptoms and you know, how much I love that we are all about gettin to the root cause here he's also been in USA today. People time magazine, oprah.com. Well, it literally all over the place now and he's
built the largest practice of its kind all over the world with clients in 172 countries and counting he lives in Nashville. You're going to hear it. The Southern twang, he's got his PhD in psychology and also a naturopathic doctorate degree. And he is also a super generous soul. Now I will tell you, I got introduced to him from my pal Marci
[00:02:00] shimoff the, the author of happy for no reason. And he just came out and said, how can I. And I just, you know, kind generous. People are incredible. So I wanted to feature him on the show and share with you. If you are struggling, maybe you're not getting where you want to be in your health to consider this.
Plus we've got some great a great quiz. He's going to talk about that you'll be able to grab at jjvirgin.com/dralex . Now, before we dive in, I want to do a shout out to H men main and that's oh, it's Heidi from Maine, Heidi from Maine five star review. Thank you. She says, I just listened to episode 2 99, where you interviewed Sheri Salata.
I found Sherry Nancy's podcast last summer and fell in love with their podcasts and message to the world. I actually learned about you via their podcast and fell in love with your podcast and messages as well. I've always told people I'm a work in progress. I'm [00:03:00] in my fifties. And so super-charged with my next adventure.
Thanks to women like you and Sheri and Nancy there to guide us. Just wanted to let you know, we all appreciate you and we are listening. Keep up the great work. All right. Thank you so much, Heidi. I super appreciate it. Are we all works in progress here. And I think the important underlying score there is progress and I adore Sherry.
Oh my gosh. She is just fantastic. So. Big shout out to Sherry as well. Totally love her. I'll link both to her podcast, the Sherry Nancy show, and also the podcast I did with Sherry as well in the show notes. And now, before I put this interview on here's another one of my favorites.
Dr. Alex Lloyd, welcome to the show. Excited to talk to you about this today. [00:04:00]
Dr. Alex Loyd: Thank you so very much, JJ. I am truly honored to be here.
JJ Virgin: Yeah, we've never gotten into this subject before, so this will be super interesting and I'd love to, you know, you've, you've had this long, amazing career and now you have this new book and talking all about memory engineering.
How did you get here?
Dr. Alex Loyd: Well, it really came out of pain, JJ. The the first 12 years of my marriage, you know, my wife and I guess like most people got married thinking our life's going to be happily ever after with, you know, a house picket fence, three kids, a dog, and less than a year and a half later we,
we both were miserable. And after visiting three doctors found out that my wife hope was severely clinically depressed. The doctor's saying, you know, this is the big, bad bear of depression. She'll have it till the day she dies. The good news is we can [00:05:00] manage it with medications which never worked for Hope managing it with medications.
It just, it didn't manage it all. So that's, that's what got me started was you know, searching for some way to help her because I, I, I never believed that she was supposed to live like that every day for the rest of her life. And that led me to psychology. So I went back to school, got a PhD in psychology, a doctorate in natural medicine, but it wasn't, it wasn't a career path, JJ.
It was. Trying to find a way to heal my wife's depression. And and that's what put me on the path about 30 years ago of memory engineering.
JJ Virgin: Wow. But in the in-between that, because you did the healing code, the love code. So you did a lot of other things prior where you developing this along the whole way [00:06:00] or what?
Yeah. Yeah, it
Dr. Alex Loyd: was. And, and those things, those things were a great help. But if you know anything about psychology and I'm not a Freud fan at all, I think Freud had probably more issues than the people he treated. But he was a genius and, and he knew a hundred years ago in psychology. That it's all about your memories and, and we've known that ever since.
And, but the problem is talking about them for, you know, six months to three years. Almost never resolves them at best. You come out with coping skills and medications that make you feel better. Now that didn't happen with hope, but it does happen with some people, but yeah, the love code and the healing code were
some things that I developed that, that did help hope and other people, but memory engineering was sort of the holy grail of the whole field. In fact the memory code, which is the [00:07:00] book coming out about memory engineering. My publisher tells me it's the first published process in history. About memory engineering.
So it took me about 30 years. It's been the holy grail for a hundred years and sort of self-help in psychology. Yeah. Well,
JJ Virgin: I love this because I, you know, I think most of us have probably gone to a therapist or psychologist throughout the years. And I remember sitting here talking about all these things.
I go, this is not helping. This is just like, you know, dredging up old stuff. That there's nothing, you know, there was like, I went, this isn't, this is not a great thing. So this makes a lot more sense. Now I know one of the things you talk about is that virtually every problem we have has it's source as our memories.
Dr. Alex Loyd: That's right. That's right. And in fact where, where I got started on that. Was an ancient manuscript where Solomon 3000 years ago said, [00:08:00] guard your heart above everything else for, from it flows, all the issues of life, and I asked three scholars, okay, whatever the heck Solomon's calling the heart, would that include depression?
Would that include cancer? Would that include, and all three of them independently came back and said it would include anything you could. And then in 2012, just few years ago, Southwestern university medical center in Dallas, Texas did a study to try to find out where does cancer come from? Where does depression come from?
Because you know, we get those things. And then when the shock wears off, you ask the doctor, well, where did this come from? How come I got it? My twin didn't and this other person didn't how, how did I get it? And the answer, which is an honest one. Really ever since the Dawn of Western medicine, JJ is we don't know.
So at the end of this study at Southwestern, they're interviewing Eric Nestler, the chairman of the department, [00:09:00] who's a medical doctor from Harvard, and they're saying we have finally found the source. Okay, what is it? It's your memories, your memories tell you what you believe about everything, about Democrat or Republican, about everything, who you are, what you want to do in life.
And these memories that have anger in them, fear in them, low self worth in them, unforgiveness in them rejection in them. Those are the things that send a signal to our brain that puts us in stress and, and here comes all these problems. So yeah, th th this is sort of where the rubber meets the road and we've always known it.
We just hadn't had a solution for it. And yeah, everyone I've ever met has issues.
JJ Virgin: So then memories are the source of, of virtually every problem and memory engineering is this technique is going to be [00:10:00] what you can use as the solution to shift these things. Yes,
Dr. Alex Loyd: absolutely. It takes on average, about 10 minutes to.
Now I'm not saying it's your big, huge problem is going to be completely resolved in 10 minutes. But a lot of people see dramatic things happen, but usually in a short period of time, days, weeks you start to see these huge issues. You've never been able to get a handle on before, and it's not that you're getting a handle on them.
Now it's the automatically. Your beliefs, thoughts, feelings have changed about them. And it's it's pretty remarkable. And, and the reason it took me 30 years is because the unconscious mind protects these memories from being healed. So it's not only stumped me, but everyone else in the field, because your unconscious mind, which is a million times more powerful than your conscious intention doesn't want [00:11:00] these healed.
Why not? Yeah, that's a great question. Well it's a parallel to how your immune system works. You know, if you're listening to this, you probably heard it sometime or another, the way vaccines work and the way viruses work, that if you ever get a virus and get sick for a week or whatever it is, you can never get that exact same virus again, because when you get it the first time, your immune system catalogs
and then if it ever comes in again, it knows what it is and it goes and attacks it before it can get a foothold. Well, that's exactly why your unconscious doesn't want these fear anger, because all, all those things mean pain. And, and so when you. The, when the there's one of these memories in the unconscious, the unconscious protects that because then if something similar to that starts to have happen to [00:12:00] you again, the unconscious mindset.
Ah, yeah. We know what that is. That really threw Alex for a loop seven years ago, so we know what to do now. So it it's sort of an early warning defense system. That's really an exact parallel of how your immune system works. So. But, but you got to find a way around that.
JJ Virgin: I say, but your immune system is great.
It works well. This is like kind of counterproductive as far as like yeah, it
Dr. Alex Loyd: is. And, and, and in my opinion, JJ, that's from thousands of years of de volution of our memories where, you know when, when back in caveman days there were four or five things really. To be scared of, and that was it today.
We're scared of everything. I mean, we go into stress when the mailman comes, when the stock market goes down. When somebody looks at us funny in the grocery line, we're [00:13:00] we're, we're supposed to go into stress one to two times a year. When that 18 wheelers about to pull over on us or something, the average person based on studies, who's going into stress five to 30 times a day.
JJ Virgin: Yeah. And it's no wonder we've, we're suffering with so many different kinds of, I mean, it's, for me in the Virgin diet, it's how you get food intolerance stress is one of the biggest triggers for leaky gut. So, you know, I know that's just the tip of the iceberg of all the health problems that causes. So you talk about.
The three things. You have a teaching around that. What is that? Yeah,
Dr. Alex Loyd: There's that there were three huge problems that I had to crack in order for memory engineering to work. The first one is that you literally have to form a relationship with your unconscious mind. Like it's another person you're trying to do.
Mutual benefit business with. The [00:14:00] reason is because your unconscious mind is a million times more powerful than your conscious new tension. So if you don't have a relationship and it doesn't want this memory heal Forget it see you later, it just is not going to happen. And there's a bit, and I found a very specific way that your unconscious mind will join hands with you and say, okay, yes, I can buy into that.
So that was the first one. The second one is that for most people today, The energy of their unconscious mind is too negative. You have a miraculous function built into your mind called psychological adaptation. And, and psychological adaptation is to make you okay. In virtually any situation within six months now, six months is assuming it's a monster issue, maybe 30 [00:15:00] minutes.
If it's not a, and to give your people an idea, how big a deal this is in testing, psychological adaptation, one study. Is, they took brand new lottery winners who had become millionaires overnight and brand new paraplegics who had just been in a horrible accident and were now paralyzed from the neck down for the rest of their lives.
And they gave them both, all kinds of emotional, psychological happiness. Fulfillment and meaning and purpose in life tests. And as you would guess, the paraplegics were way down under the floor and the and the multimillionaire lottery winners were through the roof. Well, six months later, they readminister all the same tests and there's no difference.
They, the paraplegics are just as happy about their life, just as optimistic about the future, et cetera, et cetera. As the lottery [00:16:00] winners, it's, it's absolutely miraculous. But the problem is for the average person, the energy of their unconscious is too negative for psychological adaptation to overcome.
So that was the second big hurdle. And key is finding a way to shift the energy of a person. More and more positives until psychological adaptation grabs that problem and fixes it and makes it okay. Automatically. And then the third key was you have to create a new default memory about whatever that thing is.
And the new default memory has to be true. And it has to be as love, joy, peace. Positively based as possible because the memory in the unconscious is always not love joy, [00:17:00] peace, but fear, anger, sadness, depression, anxiety, and with the wrong perception, meaning because this happened, my life is over, which is never true.
So. The third one is it has to be, you have to create a new default memory that from now on whenever anything similar happens, the unconscious goes to this. And says, no, no, no things are okay here. And it doesn't shift you into negative thoughts, feelings, physiology, et cetera. So those were and, and I've been working on this for 30 years and I've never seen the solution to these three things.
Anywhere else, but when you do these, oh man, the tumblers all click into place and things start to shift automatically and you're thinking your body, you know,
JJ Virgin: So I look around and early on when I was 30, I had an amazing mentor. [00:18:00] I thought she was my business mentor, but the reality is she spent six months working on my mindset.
She was like my Mr. Miyagi. She said, I wasn't ready to learn anything in business yet that my, that I would, I would limit myself. And one of the first things that she had me do, well, two things, she had me wear rubber bands around my wrist and anything in time I had a negative or self-limiting thought I was supposed to snap that rubber band, which Alex, I was like snapping the rubber band all day long.
I'm like, oh my gosh. But the other thing she taught me to do, and I think it's one of the reasons I was able to save. My son was to tightly control my environment. To stop listening to the news to stop re, and I remember my mother at the time was completely freaked out by this. She's like, you're not, well, you're not reading the newspaper.
And I go, no, she goes, well, what if something bad happens? I go, if it's something I really need to know, someone will tell me, but most of this bad stuff, I don't want to know it anyway. But if you look at it and now more than ever, there's, there's just, we are surrounded by bad news, you know? And so [00:19:00] how can you make these shifts?
Is it possible to make these shifts when you're surrounded by all this bad news or is one of the first things you need to do is really kind of disconnect from a bunch of this garbage coming in all the time? Well, I, I
Dr. Alex Loyd: think the, I don't watch the news much anymore myself and it's for some of those same reasons.
So yeah. Certainly advocate that and there is something to garbage in, garbage out. But what we're talking about here goes a little bit beyond that, because if you change these, your, if you change your internal programming, which is almost exactly like changing the programming on your computer, you will automatically think different.
You'll feel different. You'll behave different. Addictions will start to fall away. And the physiology of your body will start to shift to more and more positive. Just like it did with hope when she wasn't depressed anymore. Well, everybody knows that's about your brain chemistry, [00:20:00] but where does that come from?
And then when you change the internal programming, the brain chemistry. Normalizes on its own. So yes, I absolutely believe in it. Yeah. Control your environment so that, you know, you don't get too overwhelmed with negative, but even if you are in that environment and. Reprogram yourself with memory engineering.
It's not gonna whack you out. You might say that's very
JJ Virgin: cool. Well, because no matter what we do, you know, you're going to be put into those situations. So this, this feels like your internal body armor to
Dr. Alex Loyd: protect you. That's right. Absolutely. That's a good analogy.
JJ Virgin: There you go. I love that now. I, I love what you have for everybody.
We always have a great gift from our guests and you have this quiz where people can identify their biggest strengths and weaknesses in 60 seconds, and then how to fix it, let us know what that is exactly that people can
Dr. Alex Loyd: [00:21:00] expect. Yeah, it's a test that I call X-Factor and in my experience, everyone's issues boil down to.
Different areas. Okay. Am I good? Am I bad? Am I safe? Am I not safe? And you can be, you can be in the middle of a police station and not feel safe so that it's not necessarily, you know, just your circumstances is also how you see them. Am I loved or have, have important people in my life? Harmed me or just not love me the way I needed to be loved.
So it boils everything down to the four primary root level, bottom line areas. And then it shows you, or whoever takes the test, this is your biggest area that needs work. And this is your biggest strength. And here's how to, how to. Build on that. And then if you take the test, you'll [00:22:00] automatically get a series of emails from me not to get you to buy something, but telling you more and more about these four areas in your particular score and how to really enhance and rearrange and maximize everything in your life.
From now on, by eliminating the weakness and building on the street. Awesome.
JJ Virgin: Cool. Everyone will be able to get that. You can go to jjvirgin.com/dralex, just spelled D R a L E X. So again, jjvirgin.com/dralex. Thank you so much for jumping on and thank you too, for helping my son for everybody listening.
Dr. Alex jumped on with my son and walked through this process with him because after his traumatic brain injury, he had a lot of memories coming up and was living in kind of a flight and fight situation. So you help tremendously with that. So I wanted to thank you for being [00:23:00] on the show and also let everybody know.
This is like, you're an amazing resource to have. This can be incredibly helpful.
Dr. Alex Loyd: JJ. This is an honor for me because I love so much what you're doing. And. Please, please, please. We need you out there doing it. So, all
JJ Virgin: right. Thank you. Now, after the break, I'm going to share my top action step from today and a challenge.
So stick with me so you can put this into immediate action.
All right, welcome back. So this is where the rubber meets the road, where I give you a top takeaway and a challenge. So you can take what you heard and put into action. Today was kind of high level talking about a concept. But I think the real takeaway here in, in one that I saw with my son grant is that, you know, we'll tend to look at, and again, I'm very left-brained so I'm like, okay, we can change what we eat.
We can figure out our food [00:24:00] intolerances okay. We can start to add in burst training, but. The reality is that the biggest thing that the biggest differentiator in everything you do is your mindset. And if you have some old memories in there messing up the works, gumming up the works that can make the roadblocks put up the roadblocks that might make your getting to where you want to be with your health and in your life.
Impossible. So here's my challenge for you. Take that quiz. It's free that Dr. Alex talked about, and you can do that, that at jjvirgin.com/dralex. And my next challenge is. Well, that's my challenge. And you know, kind of my takeaway is being open to that. There might be things going on out there that when you recognize them, you can shift them.
And I know I had a Grant's father and grant on the phone and Grant's dad immediately started working with grant on how to work through these, and [00:25:00] it's been hugely effective. So give yourself this gift, jjvirgin.com/dralex,and, again, I want to make sure we're dealing with everything here. So I always like to look at, at what you're eating.
When, how exercise stress sleep and then mindset is such a key thing. You know, the biggest thing we can really do here is shift how we show up. So here's another thing that we can do. One more thing that you can do, you can rate. This show, it helps a bunch. I'm always looking at. In fact, we just caught a big issue with our recordings because of people letting me know that, like they said, you're talking over people.
It turns out no, it was our software that we were using was laying the tracks on top of each other. I thank you for that. Cause it helped us catch it. If there's something you'd like to know about, if something resonated with you, I'd love you to leave a review. You don't want to miss anything. So subscribe.
So you [00:26:00] never miss a show. Alrighty. See you next time. Bye .